Youth Action NSW Rebrand

Youth Action NSW is the peak organization representing young people and youth services in New South Wales, Australia.

In 2014 the organization went through a rebranding from Youth Action and Policy Association (YAPA) to Youth Action NSW. While the naming was completed in 2014, the brand identity and editorial guidelines were incomplete when I joined the organization in 2015.

Living in to our core values and carrying our commitment to represent the voices of young people and youth services, I partnered with the University of Technology Sydney (UTS) Bachelor of Design in Visual Communication program and worked with a group of young people to complete our brand identity and editorial guidelines. Deliverables also included a short video about the work of Youth Action.